Design

I have many years design experience including as a graphic designer, interactive designer, web designer and app designer. I’ve been a managing director in my own businesses at Supr (2025+), Splendrous (2020 – 2025) and previously at Nic Moore Design.

I started my professional career as a graphic designer and founder at Nic Moore Design. Next I was an interactive designer and developer (at Sunshine Multimedia, The learning Group and Cadre Design) as a digital designer & developer designing and building digital training and educational courses and interactive games at interactive companies in New Zealand and Australia. Then I became a marketing coordinator and designer at Thomson Financial in 2007, starting my marketing career.

After Nasdaq at Samsung I managed the in-house graphic designer, digital specialist and creative agencies for creative.

While at American Express I briefed in agencies with detailed mock-ups that I had designed. I also designed many campaigns myself for both digital and print at American Express using Dokio & Photoshop and created many website pages and managed the backlog for the Amex Connect website.

At Commonwealth Bank I designed mock-ups / wireframes for websites and platforms, plus icons, buttons and colour palettes. I managed the Product and Process Library website and the build of a new website called Compass. I managed an internal web developer and an external web development and design company.

At Harmoney I briefed in the in-house design team for creative for marketing campaigns and product updates. I managed a creative agency Alt for a major Harmoney rebrand. I also did some design work myself for both print and digital including; the annual report, direct mail flyers, paid advertising (Meta & Google), email design and more.

At Employment Hero I’ve been directing the in-house design team for marketing campaigns and have also worked with external agencies on the Swag website design and build and to develop the Swag brand. At Employment Hero I use Figma to create wireframe mock ups of the Swag website (and I wrote the copy), lifecycle email design mockups and Swag app content and UX screens. Plus I use Canva for social posts.

Supr

Supr is a Sydney based creative business that I have founded. Supr specialises in writing for publications, design, digital content and illustration. With a passion for storytelling I’m a freelance journalist writing articles for multiple farming and business publications for Waterford Press; Business South, Business Central, Business North, NZ Dairy, Business Rural South, Business Rural North, and more.

I designed the Supr brand and website, and I’m responsible for illustration and digital design.

View some of my Waterford Press stories here;

Splendrous

Recently I founded my own app design business Splendrous where I was the only employee working multiple roles; Managing Director, Design Director & Developer and Founder. I designed and built five iOS iMessage apps end-to-end myself; Love from, Ozzie Slang, Kiwi Slang, Christmas Greetings and All Talk. I also designed the Splendrous website (WordPress) and all content for social media (Canva).

iOS App Design

Website Design

Websites that I have designed;

This website (nickiwoodlock.com)
Swag website (with an agency)
Harmoney website (with an agency)
Splendrous website
Nasdaq Corporate Services microsite
Thomson Reuters Corporate Services microsite
Mamie Van Doren website
Peter Woodlock website
The Commonwealth Bank internal website Compass (with a development firm)
My travel blog Grand Sojourns

Websites I have managed;

Product & Process Library website (CommBank)
Amex Connect amexconnect.com.au (American Express)
Westpac Altitude Black website
Samsung NZ
Thomson Reuters website

Digital Design

I designed all of the Splendrous products (apps and merchandise) and have also designed all marketing on social channels using Canva and Photoshop. See more examples on the portfolio page on this website. Below are some examples from my digital design for corporations.

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Print Design

Here are a few examples of my print design. See more examples on the portfolio page on this website.

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Photography

Book design

Illustration

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Design Qualifications and Skills

• Bachelor of Design (Visual Communication) | CPIT
• Graduate Certificate in Multimedia Design | CPIT
• Diploma in Visual Communication Design | CPIT

Design and design software skills:

• Design skills; graphic design, illustration, photography, animation, web design, web development, iOS app design and development, design thinking, Adobe Creative Suite, Figma, Canva, Xcode.
• Various; Figma, Confluence, Slack, Trello, Miro, Jira, Asana, Hootsuite.
• Microsoft software; SharePoint & Microsoft Office.
• Adobe software; Adobe Creative Cloud (Photoshop, Illustrator, Dreamweaver, Flash, & InDesign), Adobe Analytics and Adobe Experience Manager.
• Website CMS software; Adobe Experience Manager, WordPress, Blogger, Google Sites, SDL Tridion, Kentico, SharePoint & SilverStripe.
• App & web development; Xcode, App Store Connect, HTML, CSS, Adobe Dreamweaver.
• Email design software and CRMs; Experian, Cheetah Mail, Mailchimp, Dokio, Epsilon Dreammail, and Salesforce.
• Social media platforms; Facebook, LinkedIn, Instagram, TikTok, Twitter, Snapchat, Hootsuite etc.

• LinkedIn